These boots are made for walking
September 25, 2017
Made In Italy
November 15, 2017
 

Fashtory had the pleasure to have a quick chat with the talented team behind Barcelona's based brand KM by Lange, we asked them about their insights about current trends and their source of inspiration.

  • What​ ​is​ ​your​ ​biggest​ ​source​ ​of​ ​inspiration?
For​ ​now​ ​the​ ​biggest​ ​source​ ​of​ ​our​ ​inspiration​ ​is​ ​simple​ ​basic​ ​daily​ ​things,​ ​my​ ​roots​ ​and ukrainian​ ​traditions,​ ​obsession​ ​with​ ​handmade​ ​ceramics​ ​and,​ ​of​ ​course,​ ​nature.I​ ​am​ ​proud that​ ​our​ ​clothes​ ​are​ ​handmade​ ​by​ ​women​ ​artisans​ ​in​ ​Ukraine,​ ​the​ ​country​ ​where​ ​I​ ​was​ ​born. We​ ​are​ ​concerned​ ​about​ ​the​ ​right​ ​compensation​ ​for​ ​all​ ​women​ ​involved​ ​in.​ ​My​ ​motivation​ ​is to​ ​create​ ​beautiful​ ​clothes​ ​which​ ​last​ ​and​ ​build​ ​a​ ​responsible​ ​sustainable​ ​business​ ​model.​ ​It is​ ​a​ ​little​ ​bit​ ​go​ ​against​ ​the​ ​tide,​ ​but​ ​at​ ​least​ ​I​ ​try.​ ​I​ ​guess​ ​everything​ ​you​ ​do​ ​should​ ​make sense​ ​and​ ​this​ ​does​ ​not​ ​mean​ ​“create​ ​beautiful​ ​clothes”,​ ​it​ ​means​ ​make​ ​something​ ​useful and​ ​respectful​ ​to​ ​make​ ​this​ ​world​ ​better.​ ​Also​ ​seeing​ ​my​ ​designs​ ​appreciated​ ​and​ ​loved​ ​is one​ ​of​ ​my​ ​dreams.

  • Yellow​ ​is​ ​a​ ​fashion​ ​favourite​ ​for​ ​A/W​ ​17.​ ​In​ ​what​ ​way​ ​fashion​ ​trends​ ​do​ ​influence your​ ​design​ ​process?
Yellow​ ​is​ ​a​ ​color​ ​of​ ​sunflowers​ ​and​ ​also​ ​of​ ​rye​ ​fields,​ ​the​ ​dominant​ ​color​ ​of​ ​typical​ ​Ukrainian landscape.​ ​I​ ​love​ ​this​ ​color.​ ​​ ​Our​ ​brand​ ​is​ ​mostly​ ​about​ ​natural​ ​colors:​ ​black,​ ​white​ ​and​ ​nude. Sometimes​ ​we​ ​include​ ​light​ ​blue.​ ​But​ ​generally​ ​we​ ​don´t​ ​follow​ ​color​ ​trends​ ​for​ ​a​ ​while,​ ​we are​ ​true​ ​to​ ​basic​ ​natural​ ​organic​ ​palette.






       
    • How have you grown as a designer?
    I​ ​have​ ​always​ ​loved​ ​visual​ ​arts​ ​and​ ​Photography,​ ​two​ ​areas​ ​which​ ​are​ ​very​ ​related​ ​to​ ​fashion, because​ ​for​ ​me​ ​fashion​ ​is​ ​a​ ​means​ ​of​ ​self-expression​ ​like​ ​all​ ​art.​ ​My​ ​childhood​ ​passed​ ​in​ ​Ukraine and​ ​I​ ​was​ ​a​ ​child​ ​of​ ​the​ ​Soviet​ ​period.​ ​I​ ​was​ ​influenced​ ​by​ ​my​ ​mum​ ​seeing​ ​her​ ​designing​ ​and creating​ ​clothes​ ​with​ ​her​ ​friends,​ ​because​ ​in​ ​those​ ​times​ ​it​ ​was​ ​almost​ ​impossible​ ​to​ ​get​ ​clothes in​ ​stores.​ ​I​ ​think​ ​it​ ​encouraged​ ​people​ ​to​ ​be​ ​more​ ​creative,​ ​because​ ​when​ ​you​ ​don’t​ ​have​ ​access to​ ​a​ ​wealth​ ​of​ ​visual​ ​references,​ ​you​ ​are​ ​so​ ​hungry​ ​to​ ​discover​ ​things​ ​and​ ​you​ ​delve​ ​deeper within​ ​your​ ​own​ ​imagination​ ​and​ ​wake​ ​up​ ​to​ ​your​ ​true​ ​creativity. Then​ ​I​ ​moved​ ​to​ ​Spain​ ​and​ ​I​ ​saw​ ​the​ ​other​ ​side​ ​of​ ​the​ ​coin,​ ​fast​ ​fashion​ ​focused​ ​on​ ​the mainstream​ ​consumption.​ ​It​ ​was​ ​all​ ​so​ ​soulless,​ ​I​ ​found​ ​myself​ ​at​ ​a​ ​point​ ​where​ ​I​ ​could​ ​never​ ​find clothes​ ​I​ ​was​ ​completely​ ​in​ ​love​ ​with.​ ​So​ ​one​ ​day​ ​talking​ ​with​ ​my​ ​sister​ ​we​ ​decided​ ​to​ ​start​ ​our own​ ​brand.​ ​I​ ​started​ ​to​ ​design​ ​clothes​ ​which​ ​I​ ​really​ ​wanted​ ​to​ ​wear,​ ​that's​ ​it.

    • What​ ​is​ ​the​ ​best​ ​piece​ ​of​ ​advice​ ​you´ve​ ​been​ ​given​ ​in​ ​setting​ ​up​ ​your​ ​brand?
    Try​ ​it​ ​as​ ​a​ ​hobby​ ​first,​ ​test​ ​it,​ ​measure​ ​each​ ​decision​ ​and​ ​go​ ​ahead​ ​when​ ​you​ ​see​ ​that​ ​it could​ ​work.



    Quickfire​ ​questions:



    1. Describe​ ​your​ ​personal​ ​style​ ​in​ ​three​ ​words?  Less​ ​is​ ​More

    2.​​What​ ​style​ ​advice​ ​would​ ​you​ ​give​ ​to​ ​younger​ ​self? Follow​ ​always​ ​your​ ​personal​ ​approach,​ ​don´t​ ​copy,​ ​explore,​ ​discover,​ ​test.

    3.​​What​ ​do​ ​you​ ​wear​ ​when​ ​you​ ​only​ ​have​ ​5​ ​minutes​ ​to​ ​get​ ​ready? Oversize​ ​maxi​ ​long​ ​dress

    4.​​A​ ​​ ​trend​ ​you​ ​never​ ​wear​ ​but​ ​wish​ ​you​ ​could? Retro​ ​hats

    5.And​ ​finally,​ ​where​ ​would​ ​we​ ​find​ ​you​ ​shopping​ ​in​ ​your​ ​city? I​ ​am​ ​a​ ​child​ ​of​ ​Internet,​ ​I​ ​always​ ​shop​ ​online​ ​and​ ​sometimes​ ​in​ ​brick​ ​and​ ​mortar​ ​shops​ ​when I​ ​go​ ​abroad,​ ​I​ ​love​ ​hunting​ ​some​ ​handcrafted​ ​treasures.

     

    Head over KM by Lange page on Fashtory, to have a look about their collection and have instant chat with them.
 
       
 
   
 

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